A few days ago I raised the question: which of these two concepts (a, b) have the best chance to become a widely used consumer product in 5 years. When browsing the web the past week these two new concepts really grabbed me.
As an ad lover I obviously checked (almost) all of the Super Bowl XLV commercials (including my personal favorites: Darth Vader Kid of Volkswagen. Chevy’s Miss Evelyn and Chrysler’s Imported from Detroit) which, for most ad lovers, is the ad-highlight of the year. Although not one of my personal favorites, Chevy’s other commercial (option b), introducing a new Facebook in-car innovation, stuck with me the most. Chevy offers real time spoken Facebook status updates in their cars, which can be activated via voice activation.